Catch up on the future of Search & YouTube

Turn interactions into meaningful results by integrating your brand in generative search.

Guide AI Max with your own words for better performance and results.

Deliver high-intent prospects to sales teams with AI-driven agents.

Eliminate manual deep-dives by giving shoppers the confidence to decide with instant summaries.
Visuals display U.S. experience, available where Shopping ads are supported.

Tailor titles to shopper intent and show the right ads at the right time using Google Merchant Center data.

Reduce checkout friction and build trust with flexible promotions.

Accurately measure total campaign value by isolating your Demand Gen conversions.

Create a virtual storefront on YouTube by expanding your product feeds to new verticals.

Engage more customers at the right moment directly on Google Maps with your Demand Gen ads.

Drive authentic sales and scale your brand by boosting creator affiliate videos in Demand Gen.

Maximise campaign impact by sourcing high-potential creator videos with our AI engine.

Scale production effortlessly by turning a single core concept into a diverse library of performance based YouTube ads.

Forecast budget shifts with precision by harmonising your MMM, MTA, and Lift data in Google Analytics.

Prove the impact of demand creation campaigns by connecting short-term user actions with long-term revenue.

Improve resilience of your measurement signals and drive ROI using server-side tagging.

Maximise AI performance by seamlessly integrating your data sources into one central hub.

Isolate the true incremental impact of global media spend to calibrate MMMs accurately.

Scale your measurement effortlessly by customising hundreds of MMMs via Meridian Studio.

Turn AI discovery into instant action with the Universal Commerce Protocol framework.
Visuals display U.S. experience, available for selected countries and languages only. Rolling out to the UK later this year.

Eliminate manual deep-dives by giving shoppers the confidence to decide with instant summaries.
Visuals display U.S. experience, available where Shopping ads are supported.

Tailor titles to shopper intent and show the right ads at the right time using Google Merchant Center data.

Reduce checkout friction and build trust with flexible promotions.
Visuals display U.S. experience, available for selected countries and languages only.

Unlock growth and resolve issues instantly by chatting directly with your product feeds.
Visuals display U.S. experience, available for selected countries and languages only.

Grow sales using this Merchant Center tool mapping your AI search visibility against demand.
Visuals display U.S. experience, available for selected countries and languages only.

Unify your app’s full power across all campaigns for a seamless customer experience and maximum ROI.

Power better iOS results with robust signals, granular measurement, and advanced bidding.

Cut App deep link implementation from days to minutes with an AI agent that automates coding.

Prompt Ask Advisor for guided workflows to fix app deep links, set up bidding, and import conversions.

Streamline your creative workflow by importing your brand guidelines and assets into Asset Studio.

Generate policy-ready assets effortlessly by using natural language in our asset studio workspace.

Prove the value of your assets with frictionless A/B testing directly in Ad Editor.

Drive ROI and collaborate seamlessly across all of your Google advertising platforms at once.

Uncover hidden growth opportunities using simple, natural conversation in Google Analytics.

Drive campaign growth by turning complex data into visualisations with simple prompts.