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You're about to create a new Google Ads account. You can create multiple campaigns in the same account without creating a new account.

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Want to create a new Google Ads account?

You're about to create a new Google Ads account. You can create multiple campaigns in the same account without creating a new account.

Create New Account
Accelerate with Google

Creative insights and experimentation capabilities

Move from creative “guessing” to “knowing” by combining real-time performance diagnostics with frictionless, one-click A/B testing of your Genmedia assets built with Gemini capabilities.

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Key benefits

  • Effortless Performance Validation: Instantly turn any creative edit into an automated A/B test to measure exact performance lift without complex manual configuration
  • Actionable Creative Intelligence: Gain deep, real-time diagnostics into asset performance and thematic coverage to clearly understand the “why” behind your results.
  • Proactive AI Refinements: Leverage intelligent nudges and one-click AI fixes for common issues like aspect ratio and logo placement to ensure your campaigns are always improving.
Creative Insights and Experimentation Capabilities image

New for 2026

  • One-Click “Save and Set Experiment": Turn any Performance Max ad or asset group edit into a structured A/B test with one click; the system automatically applies your changes while retaining a “holdback” of the previous version to measure the exact performance lift.
  • Creative Capabilities in Ask Advisor: Receive real-time, actionable diagnostics on individual asset performance and thematic coverage directly within the Ask Advisor to understand the “why” behind your creative results.
  • Asset Optimization and insights for your Demand Gen campaigns: Gemini reviews your creative and provides proactive, AI-driven nudges, asset suggestions and insights in your campaign construction flow to ensure your campaigns are always improving across Google and YouTube. It offers 1-click AI “fixes” for common issues like logo placement, video trimming, or aspect ratio coverage.

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