Key benefits
- Automatically identify: relevant creator content tailored to your brand.
- Increase campaign authenticity: and engagement by leveraging trusted creator voices.
- Reduce creative production time: by surfacing a library of suggested video content from creators you can pull into your campaigns
Source: Google Data, Global, Jan 2025 - Jan 2026.
New for 2026
A new AI-powered recommendation engine within the redesigned Google Ads asset picker, which surfaces high-potential creator videos for use in Demand Gen campaigns