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In Conversation at Cannes Lions: How Loop Earplugs Created an AI-First Culture

Discover how Loop Earplugs leverages an AI-first culture and creator partnerships on YouTube to drive breakthrough growth.

Watch this exclusive and inspirational conversation recorded at the epicenter of creativity: Cannes Lions International Festival.

This inspirational 30-minute vodcast provides exclusive access to the heart of Loop Earplugs’ innovation strategy. Join Sarah Byrne, Google Director of Agencies, and our special guest Rob Weston, CMO at Loop as they discuss their journey to becoming ‘market makers’ in the AI era. Learn about their breakthrough creator partnerships on YouTube and how they use leading indicators to scale quickly.

Register now to be part of the dialogue.

Speakers

Sarah Byrne

Sarah Byrne,

Director of Agencies Southern Europe, UK & Ireland, Google

Rob Weston

Rob Weston,

Chief Commercial and Marketing Officer,
Loop Earplugs

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