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Discovery to Decisions: Marketing in the AI era
AI EXCELLENCE
AI, personalization, and the future of shopping
SEARCH & VIDEO
Think Sports: How India’s advertisers score new wins with sports viewing
trends
AI EXCELLENCE
It’s personal: How Nykaa helped people meet their unique beauty needs with
AI-powered advertising
SEARCH & VIDEO
How brands can win by tapping into Shorts trends on YouTube
SEARCH & VIDEO
Where viewers are in the flow and businesses grow: YouTube
Consumer Insights
Learn how to market to the predictably unpredictable customer.
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Grow globally by going niche: How brands tap into the Indian diaspora for expansion -
#TaiyaarForTyohaar: Win the festive season by knowing your customer’s mindset -
Think Sports: How brands can tap into India’s $130B sports market potential -
Make the cut: New insights into viewer behaviour that’ll help brands in India meet audiences where they are
Search & Video
Meet customer needs where they’re searching, streaming, scrolling, and shopping.
AI Excellence
Transform your marketing with AI and boost ROI.
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From AI experimentation to implementation: 3 learnings for 2025 -
Level up your AI marketing maturity to unlock profitable growth -
The financial services’ playbook for AI-powered growth in India: Serving the next 300M users -
It’s personal: How Nykaa helped people meet their unique beauty needs with AI-powered advertising
Future of Marketing
Lead the charge with the latest innovations and ideas.
Measurement
Build business advantage with your data.
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3 mindset shifts to help India’s brands unlock MMM fully for profitable growth -
How holistic measurement can give you 20/20 vision on your marketing ROI -
Making profit-driven choices: How leading businesses use MMM for better decision-making -
How APAC businesses can build trust and unlock growth in Europe with privacy-centric measurement
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