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Get your custom measurement plan
Answer a few short questions about your Google Ads setup and we’ll recommend measurement solutions to power a privacy-first ad strategy. You’ll have the option to download your custom plan when you’re done.
Do you currently measure conversions on your website using sitewide tagging via Google Ads, Google Analytics, or Google Tag Manager?
Do you bid toward web conversions using Google Ads or Google Analytics?
Does your website collect first-party customer data like emails, phone numbers, or addresses upon conversion (such as purchase, lead, or sign-up)?
Do you have a Google Analytics 4 account?
Is your Google Analytics account linked to your Google Ads account?
Do you operate your business in the European Economic Area or in the United Kingdom?
You do not need to be headquartered there. Learn about our EU user consent policy.
Do you use a consent banner to collect cookie consent from people visiting your website?
Have you already set up Consent Mode via the Google tag, Google Tag Manager, or a consent management platform to help your Google tag better understand user consent status?
Your measurement strategy is almost complete
Based on your results, you can take additional steps to improve your privacy by implementing the following solution:
Enable enhanced conversions for web
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Good work – you’re almost there
Based on your results, you can take additional steps to improve your privacy-first ad strategy by implementing the following solutions:
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Good work – you’re almost there
Based on your results, you can take additional steps to improve your privacy-first ad strategy by implementing the following solutions:
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Here’s your custom plan to improve your measurement strategy
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Your measurement strategy is almost complete
Based on your results, you can take additional steps to improve your privacy by implementing the following solution:
Set up Consent Mode
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Your measurement strategy is almost complete
Based on your results, you can take additional steps to improve your privacy-first ad strategy by implementing the following solution:
Set up Google Analytics 4
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Good work – you’re almost there
Based on your results, you can take additional steps to improve your privacy-first ad strategy by implementing the following solutions:
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Here’s your custom plan to improve your measurement strategy
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Here’s your custom plan to improve your measurement strategy
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Here’s your custom plan to improve your measurement strategy
Based on your results, you can take additional steps to improve your privacy by implementing the following solution:
Start with sitewide tagging
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Here’s your custom plan to improve your measurement strategy
How Ads Privacy solutions work together
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
Sitewide tagging sets first-party cookies on your site to measure engagement and observable conversions, so you can see which keywords, ads, ad groups, and campaigns are driving customer activity.
Google Analytics 4 gives you a complete view of the customer journey, and uses Google AI to surface customer insights to help you improve your marketing.
Enhanced conversions for web fills in the gaps to improve the accuracy of your conversions, and Consent Mode solves for unknowns if your customer didn’t consent to cookies. Together, you get the most robust understanding of your ad campaign’s performance.
1 / 3
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.
Your measurement strategy is right on track
With sitewide tagging, enhanced conversions for web, Consent Mode, and Google Analytics 4 in place, you’re ready to take advantage of Google AI-powered ad solutions.
When you combine your business knowledge, strategy, and creativity with Google Ads AI, you unlock all kinds of additional opportunities. You can find new customers, maximize the results of your ad campaigns, and accelerate business growth.
Get a copy of your plan and links to helpful resources
If you work with an agency, use your measurement plan results to guide your first-party data strategy and implement privacy-first measurement for your business.
The output does not constitute legal advice and should never be positioned as a measurement recommendation.
The customer should seek their own legal advice with any questions about how to comply with legal obligations.