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Want to see your conversions grow by up to 2.8 times and boost your ROI? This session is designed for you! Discover how Web to App Connect drives incredible business results by seamlessly guiding customers to their most valuable in-app experiences, eliminating friction for profitable action. We’ll unveil expert strategies for optimizing your ad spend for higher-value app users and equip you with a holistic view of your campaign performance across every touchpoint to fuel smarter, more profitable decisions. Unlock even greater ROI and empower smarter, AI-driven growth for your most valuable customers: your app users.