𝟱 𝗧𝗵𝗶𝗻𝗴𝘀 𝗬𝗼𝘂’𝗿𝗲 𝗠𝗶𝘀𝘀𝗶𝗻𝗴 𝗶𝗻 𝗬𝗼𝘂𝗿 𝗣𝗣𝗖 𝗔𝗱 𝗧𝗵𝗮𝘁’𝘀 𝗛𝘂𝗿𝘁𝗶𝗻𝗴 𝗜𝘁𝘀 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲
PPC advertising is a powerful way to drive targeted traffic and generate leads, but many businesses fail to maximize its potential. Even well-funded campaigns can struggle if key elements are overlooked. Ad spending is wasted on irrelevant clicks without proper optimization, and conversion rates suffer. This guide breaks down five critical factors that could be hurting your PPC ad performance and provides actionable insights to fix them.
