An e-commerce SEO business must be skilled at strategic planning, have a large workforce with competence in a variety of SEO and SEO-related Internet marketing disciplines, and have exceptional campaign management abilities.
Product categorization is an important aspect in e-commerce SEO and may require changes ranging from minor modifications to a comprehensive revamp.
A good product categorization approach must rank sites for Google so that the search engine can discern between more significant and less important pages, while still making total sense to human website visitors.
Keyword research is a large and never-ending component of e-commerce SEO services, and it is a massive endeavour in and of itself.
On-site content production is also an important and ongoing responsibility for an e-commerce SEO company.
Existing content on product sites, category pages, and the corporate blog must be regularly optimised and updated, and new pages must be created to support the many keywords for which the site must be optimised.
Title tags, in addition to on-page content, must be regularly modified and generated, which adds significant effort to this area of SEO work.
