Hey sellers and future sellers, let’s talk about comps and pricing—because this is where a lot of home sales fall apart or sit stale.
Just because a similar home sold for $600k doesn’t mean yours will. That comp closed weeks ago in a different market moment.
‼️Buyers aren’t comparing your home to what already sold.
They’re comparing it to what’s active right now.
And if a nearly identical home is listed for $575k down the street and one listed for $565K around the block… that’s your competition.
▶️Not your comp. Your competition◀️
Price is the first filter buyers use.
And when homes feel the same, they go with the better price—every time.
As a realtor not only are we looking at comps but more importantly, now, we’re looking at competition before we list—we’re looking at price drops and days on market so that we know how and where to come on as a new listing and beat the competition from the start.
If your home is sitting while others are moving, this might be why.
Click LEARN MORE to set up a phone call and we can realllllllly talk through pricing your home correctly RIGHT from the start.
Hi, we’re Aaron and Krista Farr—Spokane realtors and who are serious about helping sellers maximize their home sale and profit without the constant guessing games of why their homes aren’t selling.