Farr Group NW

Although I’m not a client of Farr Group, I truly wish I were. As a real estate photographer, I’ve had the opportunity to work with them on several properties — and every time, it’s been a genuine pleasure. What stands out most is that working with Farr Group feels like being part of something truly selective. The clients and partners they work with seem carefully chosen, and being their go-to photographer is something I consider a privilege. Their marketing approach is outstanding — sharp, disciplined, and incredibly strategic. It’s clear they don’t just sell properties; they present them with intention, style, and purpose. Their work ethic and consistency set them apart in this industry. With their mindset and approach, success is inevitable. What I do wish for is a smoother road ahead, fewer obstacles, and clients who truly appreciate the level of professionalism and heart that Farr Group brings to every transaction. Clients who are collaborative, value quality, and make the work feel as rewarding as it is effective.

We had a great experience selling our home on acreage with Krista and Aaron. The home was listed under the luxury brand. Krista and Aaron were super communicative of what the marketing plan would be when we started, laid out what the steps of the process would be and were always quick to deliver metrics around the marketing. We appreciated the quick communication from Aaron and Krista if interest was shown by potential buyers and were always willing to follow up with buyers agents on what people liked about the home in order to potentially change how it was marketed. Despite it being a tough time with regards to the market when we listed Aaron and Krista worked diligently to gain interest and help us strategize ways to make the home appealing to buyers. Which ultimately led to a sale. Thankful to have worked with a such a great team.