Drive sales and reach more customers with Google Search. Google Maps. YouTube. Google Shopping. Google Images.
Easily manage and promote your business and products to millions of shoppers across Google with Merchant Center.
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Your products and business can show
up across Google
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Stand out on Google Search
Your products can appear when customers search for offerings like yours. If you have a physical location, your Business Profile can let you connect with customers and direct them to your local store.
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Reach local customers on Google Maps
Your business can appear when customers search for businesses or
products like yours on Google Maps. Your Business Profile can provide
key information about your business and guide users to your store.
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Get discovered on YouTube
Your products can appear when customers search for offerings like yours on YouTube.
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Attract customers on Shopping
Your products can appear when customers search for offerings like yours on the Shopping tab.
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Be seen on Google Images
Your products can appear when customers search for offerings like yours on Google Images.
How to get started with Google Merchant Center
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Add your products across Google for free
Get started by creating a free Merchant Center account and providing information about your business and products. If you’re on an e-commerce platform, you can automatically sync your products.
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Customers click to purchase your products
Your business and products can appear on Google Search, Maps, and more, when users search on Google for products you offer. Once a customer clicks, you can direct them to your online store or a physical location to complete their purchase.
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Grow your business with personalized insights
We’ll provide actionable insights in Merchant Center about how customers interact with your business and products so you can help increase traffic to your site or local store.
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Drive sales with paid advertising
When you’re ready, you can promote your products with Performance Max advertising campaigns to reach more customers and drive sales. Stay in full control of your budget and only pay when customers engage with your ad.
Reach your business goals
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Build an online presence
Increase online engagement and reach by listing your business and products on Google for free. -
Drive online sales
Boost conversions with valuable ad placements using campaigns like Performance Max. -
Drive in-store sales
Drive more foot traffic with ads that highlight your in-store inventory.