Choose the right keywords to reach relevant searches
Keywords match your ads with the terms people are searching for. To make
the most out of Google’s AI, use broad match with Smart Bidding to reach
more relevant searches expected to perform within your goals.
Set precise bids for every single search with Smart Bidding
Bidding helps you connect with customers while managing your budget.
Smart Bidding uses machine learning to automatically set bids that help
you reach your performance goals, maximize ROI, and save time.
Show the right message with responsive search ads
Powered by Google’s AI, responsive search ads can help you show the
right ads to the right people. To make your ads even more helpful,
include assets like sitelinks and images.