Get more local customers, whatever your business

A local ad shows a dentist reviewing a chart near a patient in a chair.
A local ad shows a realtor working on a laptop.
A local ad shows a claims adjuster holding a table while wearing an orange safety jacket.
A local ad shows an electrician with long wavy hair standing next to a breaker  box.

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Maximize visibility in local search and build confidence with the Google Verified badge. With Local Services Ads, you only pay for customers — not clicks.

A local ad shows a dentist reviewing a chart near a patient in a chair.
A local ad shows a realtor working on a laptop.
A local ad shows a claims adjuster holding a table while wearing an orange safety jacket.
A local ad shows an electrician with long wavy hair standing next to a breaker  box.

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What services do you offer?

We’ll show you how to stand out in Google’s local listings when customers are looking for the services you offer. If you aren’t in any of these eligible industries below, try Google Ads.
Homeex. plumbing, contracting, moving
Businessex. lawyers, accounting, real estate
Health Healthex. dentist, optometrist, primary care
Learning Learningex. preschool, tutoring, first aid training
Care Careex. child care, pet training, animal shelter
Wellness Wellnessex. massage, yoga studio, personal training
Beauty Beautyex. aesthetician, hair stylist, lash extensions
Automotive Automotiveex. mechanics, installers, body shops

Attract more local customers
to your business

A search query and local services ad for electricians nearby.

Stand out on Google

Get discovered by more customers in your service area. Local Services Ads give you prime placement for Google Searches by local customers, helping you make the most of your budget.

A Local Services ad for a plumbing service.

Inspire confidence with new customers

Displaying the Google Verified Badge on your Google Business Profile helps encourage first-time customers to choose your business with confidence.

Help local customers find you

Use local advertisements to connect with local customers when they need you the most. Local Services Ads helps you book more jobs and generate new leads in the communities you serve.

Pay for results — not clicks

Only pay when potential customers get in touch through your ads on Local Services Ads, so you can focus on real results for your business.

Attract more customers to your home services business

A search query and local services ad for electricians nearby.

Stand out on Google

Show up on Google Search and get discovered by more customers with Local Services Ads. Make the most of your budget by getting your home services to only show up in local search.

A Local Services ad for a plumbing service.

Inspire confidence with new customers

Displaying the Google Verified Badge on your Google Business Profile helps encourage first-time customers to choose your business with confidence.

A local ad for an electrician, which includes a button to schedule a visit.

Help local customers find you

Use local advertisements to connect with local customers when they need home services most. Local Services Ads helps you book more jobs and gain new customers in the communities you serve.

A search query and local services ad for a home cleaning service with a call button.

Pay for results — not clicks

Only pay when potential customers get in touch through your ads on Local Services Ads, so you can focus on real results for your business.

Eligible home services

View the list of home services eligible for a Google Verified badge.

  • Appliance repair
  • Carpenter
  • Carpet cleaning
  • Countertop pro
  • Drain expert
  • Electrician
  • Fencing pro
  • Flooring pro
  • Foundations pro
  • Garage door
  • General contractor
  • Handyman
  • Home inspector
  • Home insulation
  • Home security
  • Home theater
  • House cleaning
  • HVAC
  • Junk removal
  • Landscaper
  • Lawn care
  • Locksmith
  • Moving services
  • Painter
  • Pest control
  • Plumber
  • Pool cleaning
  • Pool contractor
  • Roofing
  • Sewage system
  • Siding pro
  • Snow removal
  • Solar Energy
  • Tree services
  • Water damage restoration
  • Window cleaning
  • Window repair

Attract more clients
to your business services

A search query and local services ad on mobile for family law firms nearby.

Stand out on Google

Show up on Google Search and get discovered by more clients with Local Services Ads. Make the most of your budget by getting your business services to only show up in local search.

A local ad for a family law office, which includes a button to schedule a visit.

Inspire confidence with new customers

Displaying the Google Verified Badge on your Google Business Profile helps encourage first-time customers to choose your business with confidence.

A search query and local services ad for realtors nearby.

Help local customers find you

Use local advertisements to connect with local customers when they need business services most. Local Services Ads helps you book more jobs and gain new customers in the communities you serve.

A search query and local services ad for tax lawyers nearby.

Pay for results — not clicks

Only pay when potential clients get in touch through your ads on Local Services Ads, so you can focus on real results for your business.

Eligible business services

View the list of business services eligible for a Google Verified badge.

  • Bankruptcy lawyer
  • Business lawyer
  • Cellphone and Laptop Repair
  • Contract lawyer
  • Criminal lawyer
  • Disability lawyer
  • DUI lawyer
  • Estate lawyer
  • Family lawyer
  • Financial planner
  • Immigration lawyer
  • IP lawyer
  • Labor lawyer
  • Litigation lawyer
  • Malpractice lawyer
  • Personal injury lawyer
  • Real estate agent
  • Real estate lawyer
  • Storage
  • Tax lawyer
  • Tax specialist
  • Traffic lawyer

Attract more clients to your healthcare services

A search query and local services ad for dermatologists nearby.

Stand out on Google

Show up on Google Search and get discovered by more clients with Local Services Ads. Make the most of your budget by getting your business services to only show up in local search.

A mobile screen displays a local ad for a medical clinic.

Inspire confidence with new customers

Displaying the Google Verified Badge on your Google Business Profile helps encourage first-time customers to choose your business with confidence.

A search query and local services ad for dieticians nearby.

Help local customers find you

Use local advertisements to connect with local customers when they need healthcare most. Local Services Ads helps you book more jobs and gain new customers in the communities you serve.

A search query and local services ad for primary care doctors nearby.

Pay for results — not clicks

Only pay when potential clients get in touch through your ads on Local Services Ads, so you can focus on real results for your business.

Health

Eligible health services

View the list of health services eligible for a Google Verified badge.

  • Allergist
  • Chiropractor
  • Dentist
  • Dermatologist
  • Dietitian
  • Ophthalmologist
  • Optometrist
  • Orthodontist
  • Physical therapist
  • Podiatrist
  • Primary care

Attract more students
to your learning services

A search query and local services ad for massage schools nearby.

Stand out on Google

Show up on Google Search and get discovered by more clients with Local Services Ads. Make the most of your budget by getting your business services to only show up in local search.

A mobile screen displays a local ad for a teachers staffing agency.

Inspire confidence with new customers

Displaying the Google Verified Badge on your Google Business Profile helps encourage first-time customers to choose your business with confidence.

A search query and local services ad for tutors nearby.

Help local customers find you

Use local advertisements to connect with local customers when they need learning services most. Local Services Ads helps you book more jobs and gain new customers in the communities you serve.

A search query and local services ad for driving schools nearby.

Pay for results — not clicks

Only pay when you get high-quality leads through your ads on Local Services Ads, so you can focus on real results for your business.

Learning

Eligible learning services

View the list of learning services eligible for a Google Verified badge.

  • Beauty school
  • Dance instructor
  • Driving instructor
  • Language instructor
  • Massage school
  • Preschool
  • Tutor

Attract more customers
to your care services

A search query and local services ad for pet grooming nearby.

Stand out on Google

Show up on Google Search and get discovered by more clients with Local Services Ads. Make the most of your budget by getting your business services to only show up in local search.

A mobile screen displays a local ad for a childcare facility.

Inspire confidence with new customers

Displaying the Google Verified Badge on your Google Business Profile helps encourage first-time customers to choose your business with confidence.

A search query and local services ad for animal rescues nearby.

Help local customers find you

Use local advertisements to connect with local customers when they need care services most. Local Services Ads helps you book more jobs and gain new customers in the communities you serve.

A search query and local services ad for childcare nearby.

Pay for results — not clicks

Only pay when potential customers get in touch through your ads on Local Services Ads, so you can focus on real results for your business.

Care

Eligible care services

View the list of care services eligible for a Google Verified badge.

  • Animal shelter/rescue
  • Child care
  • Funeral home
  • Pet adoption
  • Pet boarding
  • Pet grooming
  • Pet training
  • Veterinarian

Attract more customers
to your wellness services

A search query and local services ad for weight loss centers nearby.

Stand out on Google

Show up on Google Search and get discovered by more clients with Local Services Ads. Make the most of your budget by getting your business services to only show up in local search.

A mobile screen displays a local ad for a fitness studio.

Inspire confidence with new customers

Displaying the Google Verified Badge on your Google Business Profile helps encourage first-time customers to choose your business with confidence.

A search query and local services ad for personal trainers  nearby.

Help local customers find you

Use local advertisements to connect with local customers when they need wellness services most. Local Services Ads helps you book more jobs and gain new customers in the communities you serve.

A search query and local services ad for yoga studios nearby.

Pay for results — not clicks

Only pay when potential customers get in touch through your ads on Local Services Ads, so you can focus on real results for your business.

Wellness

Eligible wellness services

View the list of wellness services eligible for a Google Verified badge.

  • Acupuncturist
  • First aid training
  • Personal trainer
  • Weight loss center
  • Yoga studio

Attract more customers
to your beauty services

A search query and local services ad for hair stylists nearby.

Stand out on Google

Show up on Google Search and get discovered by more clients with Local Services Ads. Make the most of your budget by getting your business services to only show up in local search.

A mobile screen displaying a local ad for a hair salon.

Inspire confidence with new customers

Displaying the Google Verified Badge on your Google Business Profile helps encourage first-time customers to choose your business with confidence.

A search query and local services ad for nail salons nearby.

Help local customers find you

Use local advertisements to connect with local customers when they need beauty services most. Local Services Ads helps you book more jobs and gain new customers in the communities you serve.

A search query and local services ad for hair colorists nearby.

Pay for results — not clicks

Only pay when potential customers get in touch through your ads on Local Services Ads, so you can focus on real results for your business.

Beauty

Eligible beauty services

View the list of beauty services eligible for a Google Verified badge.

  • Barber shops
  • Hair removal
  • Hair salon
  • Nail salon
  • Piercing studio

Attract more customers
to your automotive services

A search query and local services ad for autobody shops nearby.

Stand out on Google

Show up on Google Search and get discovered by more customers with Local Services Ads. Make the most of your budget by only showing up in your local area.

A mobile screen displaying a local car mechanic ad.

Inspire confidence with new customers

Displaying the Google Verified Badge on your Google Business Profile helps encourage first-time customers to choose your business with confidence.

A search query and local services ad for towing services nearby.

Help local customers find you

Use local advertisements to connect with local customers when they need you the most. Local Services Ads helps you book more jobs and gain new customers in the communities you serve.

A search query and local services ad for tire shops nearby.

Pay for results — not clicks

Only pay when potential customers get in touch through your ads on Local Services Ads, so you can focus on real results for your business.

Automotive

Eligible automotive services

View the list of automotive services eligible for a Google Verified badge.


  • Auto body shop
  • Auto repair shop
  • Car wash and detailing
  • Tire shop
  • Towing

Choose a sign-up offer to jumpstart your first campaign

Select an offer that fits your monthly budget and sign up when ready. You’ll receive your Ads credit after you meet the minimum spend requirement for the offer you selected. Terms and conditions apply.

Choose a sign-up offer to jumpstart your first campaign

Select an offer that fits your monthly budget and sign up when ready. You’ll receive your Ads credit after you meet the minimum spend requirement for the offer you selected. Terms and conditions apply.

Select an offer to continue

Claim Now

Learn how Local Services Ads works

Discover how easy it is to get started in a few simple steps. To get a comprehensive guide on growing your business with Local Services Ads, see our article on growing your business online.
Tell us about your business
Start by adding your business name, service type, location, and cover off on all the basics.

Stay in control of your spending

Use our budget tool for a cost estimate based on the number of leads you want every month. You only pay when a customer contacts you, and once you’re set up, you can come back to adjust your ads anytime.

Calculate your budget

Select your industry
  • Acupuncturist
  • Allergist
  • Animal shelter
  • Appliance repair
  • Architect
  • Audiologist
  • Auto body shop
  • Auto repair shop
  • Bankruptcy lawyer
  • Barber shop
  • Beauty school
  • Business lawyer
  • Car repair
  • Car wash and detailing
  • Carpenter
  • Carpet cleaning
  • Cellphone and laptop repair
  • Child care
  • Chiropractor
  • Contract lawyer
  • Countertop pro
  • Criminal lawyer
  • Dance instructor
  • Dentist
  • Dermatologist
  • Dietitian
  • Disability lawyer
  • Drain expert
  • Driving instructor
  • Dui lawyer
  • Electrician
  • Estate lawyer
  • Event planner
  • Family lawyer
  • Fencing pro
  • Financial planner
  • First aid trainer
  • Flooring pro
  • Foundation pro
  • Funeral home
  • Garage door pro
  • General contractor
  • Hair removal
  • Hair salon
  • Handyman
  • Home inspector
  • Home insulation
  • Home security
  • Home theater
  • House cleaner
  • HVAC
  • Immigration lawyer
  • Insurance agency
  • Interior designer
  • Ip lawyer
  • Junk removal
  • Labor lawyer
  • Landscaper
  • Language instructor
  • Lawn care
  • Lawyer
  • Litigation Lawyer
  • Locksmith
  • Malpractice lawyer
  • Massage school
  • Massage therapist
  • Medical spa
  • Mover
  • Nail salon
  • Occupational therapist
  • Ophthalmologist
  • Optometrist
  • Orthodontist
  • Orthopedic surgeon
  • Painter
  • Personal injury lawyer
  • Personal trainer
  • Pest control
  • Pet adoption
  • Pet boarding
  • Pet grooming
  • Pet trainer
  • Photographer
  • Physiotherapist
  • Piercing studio
  • Plastic surgeon
  • Plumber
  • Podiatrist
  • Pool cleaner
  • Pool contractor
  • Preschool
  • Primary Care
  • Real estate agent
  • Real estate lawyer
  • Roofer
  • Sewage pro
  • Siding pro
  • Snow removal
  • Solar energy contractor
  • Storage
  • Tattoo studio
  • Tax lawyer
  • Tax specialist
  • Tire shop
  • Towing
  • Towing pro
  • Traffic lawyer
  • Tree service
  • Tutor
  • Veterinarian
  • Videographer
  • Water damage
  • Weight loss service
  • Window cleaner
  • Window repair
  • Windshield repair pro
  • Yoga instructor
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Get more customers and grow your business

Start now or call to get personalized set-up support from a Google specialist.

Frequently asked questions