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Flashback: The top 3 articles of March 2023

Eva Menger

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From making the most of AI-powered strategies and solutions, to finding new ways to drive profitable growth this year, we provided our readers with plenty of valuable advice and tools last month. But which articles sparked the most interest? We’ve uncovered the three most popular pieces for March 2023.

1. 3 ways marketers can uncover profitable growth this year

Driving profitable growth is a challenge right now, with marketers having to negotiate complex customer journeys, changing consumer demands, and economic uncertainty. That’s why we hosted Uncover, a limited miniseries that brought together experts to share valuable tools and knowledge. This article highlights three key actions you can implement right away.

Uncover more

2. 4 steps to testing AI-powered campaigns

Attracting early traffic during the holidays is good. Attracting quality traffic is even better. In order to achieve this, industry leaders are increasing their investment in AI-powered campaigns to capture those bursts of interest. Find out how 12 top retailers used AI to reach their top spenders.

Una persona con lunghi capelli scuri e ondulati siede a gambe incrociate su una piattaforma dove legge su un dispositivo mobile e si confronta con gli annunci di campagne potenziate dall'intelligenza artificiale.

Take the steps

3. 3 ways to multiply business results with Google’s AI-powered solutions

AI-powered solutions and marketing strategies are not only a valuable way of ensuring your business helps protect user privacy, but also keeps you ahead of the curve. This video outlines the benefits that AI can bring, along with tips on how you can fully harness its power.

Boost business with AI. A smiling Barbara Piermont, ads privacy director of go-to-market strategy for Americas at Google, has long dark brown hair and wears a white, button-down top.

Watch the video

Eva Menger

Eva Menger

Editor-in-Chief

Think with Google U.K.

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